姓名：杜炤

职务/职称：副教授，博士生导师

电子邮件：duzhao@bsu.edu.cn

办公地点：商管楼212

个人简介：

毕业于北京交通大学计算机科学与技术系、清华大学计算机科学与技术系和中国人民大学商学院，获工学学士、硕士和管理学博士。主持国家自然科学基金项目、富媒体数字出版内容组织与知识服务重点实验室开放基金项目、美高梅游戏官网app自主课题各1项，作为子项负责人参与教育部中移动基金项目1项，作为主要参与人参加国家自然科学基金重点项目、国家973项目、国家863项目、国家重点研发计划项目、教育部软科学研究项目等10余项。在《Information & Management》、《Journal of Business Research》、《Information Technology & People》、《Journal of Consumer Behaviour》、《计算机研究与发展》、ICIS、HICSS、AMCIS、PACIS、CSWIM等国内外高水平期刊和会议发表论文100余篇，3篇论文获中国高等教育学会教育信息化分会学术年会优秀论文奖。获得软件著作权登记40多项，授权专利2项。出版译著《体育分析与数据科学》和《视觉营销》，参编专著1本。

研究领域：

数字体育产品和服务、数字健身、数字体育赛事、数字体育消费、数字经济、在线教育和人机交互等。

代表性期刊论文：

[1] Zhao Du*, Fang Wang, Shan Wang. (2023). Online listening responses and e-learning performance. Information Technology & People, 36(4), 1509-1532. (SSCI, ABDC A, ABS 3, JCR Q2, IF=4.3997)

[2] Zhao Du, Tianjiao Wang, Fang Wang*, Shan Wang. (2023). Augmented reality experience: An examination of viewer responses to sports videos. Journal of Consumer Behaviour, forthcoming. (SSCI, ABDC A, ABS 2, JCR Q3, IF=4.2997).

[3] Fang Wang, Zhao Du*, Shan Wang. (2023). Information multidimensionality in online customer reviews. Journal of Business Research, 159(April), 113727. (SSCI, ABDC A, ABS 3, JCR Q1, IF=11.2997)

[4] Zhao Du*, Mengxiang Li, Kanliang Wang. (2019). “The More Options, the Better?” Investigating the Impact of the Number of Options on Backers’ Decisions in Reward-based Crowdfunding Projects. Information & Management, 56(3), 429-444. (SCI/SSCI/EI, ABDC A*, ABS 3, JCR Q1, IF=9.8996)

[5] Zhao Du*, Kanliang Wang, Mengxiang Li. (2019). Promoting Crowdfunding with Lottery: The Impact on Campaign Performance. Information & Management, 56(8), 103159 (SCI/SSCI/EI, ABDC A*, ABS 3, JCR Q1, IF=9.8996)

[6] 李艳丽, 杜炤*. (2020). 数字技术推动我国体育产业转型研究. 体育文化导刊. 2020(10).

[7] 杜炤*, 萧潇. (2015). 面向自主学习的互动式网络学习系统研究. 华东师范大学学报（自然科学版）, 2015(s1): 440-445.

[8] 杜炤*, 刘婷. (2015). 基于社交网络服务的个人知识管理系统研究. 华东师范大学学报（自然科学版）, 2015(s1): 79-86.

[9] 杜炤*, 刘婷, 刘奇峰. (2013). 高校校园社交网络业务应用访问控制模型的设计与实现. 实验室研究与探索, 32(5), 72-76.

[10] Zhao Du*, Xiaolong Fu, Can Zhao, Ting Liu, Qifeng Liu. (2012). University Campus Social Network System for Knowledge Sharing, Computer Science and Information Systems. 9(4) 1723-1739 (SCI, IF=1.4000)

[11] 杜炤*, 赵灿, 付小龙. 校园社交网络中社会化标签系统的研究与实现. 计算机工程与设计, 33(8), p3235-3238, 2012.

代表性会议论文：

[1] Zhao Du*, Fang Wang, Shan Wang. (2022). Posting versus Replying: The Effects of Instructor Participation in MOOC Discussion Forums. The 55th Hawaii International Conference on System Sciences (HICSS 2022). Jan. 4th-7th, Virtual.

[2] Jun Liu, Zhao Du*. (2021). Augmented Reality and Marketing: A Systematic Review. The 20th Wuhan International Conference on E-Business (WEBCHI 2021). May 28th-May 30th, 2021. Wuhan, China.

[3] Jun Liu, Zhao Du*. (2021). The Role of Emotions in AR-Based Online Shopping Experience: Shopping-Oriented Experience and Exploration-Oriented Experience. The 22nd International Conference on Electronic Commerce (ICEC 2021).

[4] Jun Liu, Zhao Du*, Tianjiao Wang. (2021) The Effects of Augmented Reality on Consumers’ Behavior in Online Shopping: A Prospective Study. 2021中国信息经济学会学术年会.

[5] Zhao Du*, Fang Wang, Shan Wang. (2021). Competence and Specialization: The Two Dimensions of Reviewer Expertise in Online Learning. CNAIS 2021.

[6] Jun Liu, Zhao Du*. (2021). The Influence of Augmented Reality on Customers’ Satisfaction: The Mediating Role of Emotions. CNAIS 2021.

[7] 杜炤*, 刘骏, 孙果得. 移动增强现实游戏对个体健康行为改变的影响研究. CNAIS 2021.

[8] Zhao Du*, Shan Wang. (2020). Engaging Learners through Course Forums in MOOC Platform: The Role of Instructor-led Class Discussion. 中国系统工程年会第21届学术年会。

[9] Zhao Du*, Kanliang Wang, Mengxiang Li. (2020). Can Self-Donation Improve the Project Performance? The Impacts of Self-Donation in Charitable Crowdfunding. The 41st International Conference on Information System (ICIS 2020).

[10] Zhao Du*, Kanliang Wang, Mengxiang Li. (2019). Commitment or Fraud: How Fundraisers’ Self-backing Impacts the Crowdfunding Performance of Charitable Campaigns? 国际信息系统协会中国分会第八届全国大会(CNAIS 2019)

[11] Zhao Du*, Kanliang Wang. “More Options Make Crowdfunding Campaigns More Successful? Investigation of the Underlying Mechanism,” The 23th Americas Conference on Information Systems (AMCIS 2017).

[12] Zhao Du*, Kanliang Wang, Yong Tan, Mengxiang Li. (2012). Promoting Crowdfunding Campaigns by Lottery Option: A Wise Decision or Hazardous Choice?. CSWIM 2017.

[13] Zhao Du*, Kanliang Wang. (2016). Choice Schema Design of Crowdfunding Campaigns: An Exploratory Study, PACIS 2016.

专著章节：

[1] 杜炤. 智慧场馆：体育场馆发展的新趋势，In: 《中国体育场馆发展报告（2019-2020年）》. 社科文献出版社. 2020.

科研项目：

[1] 国家自然科学基金青年科学基金项目“线上众筹中筹款人自支持行为的影响及机理研究”

[2] 教育部软科学研究项目“教育信息化推进机制与政策研究”

[3] 教育部-中移动科研基金项目“知识管理与分享云服务关键技术研究与示范应用”

[4] 教育部-中移动科研基金项目“数字校园规范与高等学校智慧校园体系架构及关键技术研究”

[5] 富媒体数字出版内容组织与知识服务重点实验室开放基金项目“基于视频分析的在线教育教学场景分类研究”

[6] 美高梅游戏官网app高层次引进人才启动经费项目“球员的赛事运动表现对其市场价值的影响研究”

[7] 美高梅游戏官网app自主科研课题“大规模在线教育平台中学习者行为特征的分析与挖掘”

译著：

[1] 杜尔森·德伦（Dursun Delen）著，杜炤、邓双译．《预测性分析：基于数据科学的方法（原书第2版）》．机械工业出版社，2022.12．

[2] 杜尔森·德伦（Dursun Delen）著，杜炤译．《规范性分析：循证管理和最优决策的终极前沿》，机械工业出版社，2022.12．

[3] 《体育分析与数据科学》. Thomas W. Miller著. 杜炤译. 美高梅游戏官网app出版社. 2021.

[4] 《视觉营销：社会化媒体营销新规则》. Stephanie Diamond著. 唐兴通，杜炤，王韫千，刘鹤译. 电子工业出版社. 2015.

开设课程：

[1] 《管理信息系统》，本科

[2] 《信息系统导论（双语）》，本科

[3] 《数字经济与体育产业》，本科

[4] 《信息系统与数智管理》，MBA

[5] 《运动项目改革与产业发展》，硕士

[6] 《体育经济与产业研究专题》，硕士

[7] 《体育经济与产业研究》，博士

[8] 《体育场馆管理》，慕课（学堂在线）

SCI/SSCI期刊及重要会议审稿：

[1] Information & Management (SCI/SSCI/EI)

[2] Journal of Business Research (SSCI)

[3] Internet Research (SCI/SSCI)

[4] Journal of Retailing and Consumer Service (SSCI)

[5] Information Technology & People (SSCI)

[6] Electronic Commerce Research & Applications (SSCI)

[7] Journal of Organizational and End User Computing (SSCI/EI)

[8] Electronic Commerce Research (SSCI)

[9] International Conference on Information Systems (ICIS)

[10] Hawaii International Conference on System Sciences (HICSS): 2023, 2022

[11] Pacific Asia Conference on Information Systems (PACIS)

[12] Americas Conference on Information Systems (AMCIS)

[13] European Conference on Information Systems (ECIS)

学术会议服务：

[1] The 56th Hawaii International Conference on System Sciences (HICSS 2023), “Immersive Technologies in Business”, Mini-track Co-chair

[2] The 22th Wuhan International Conference on E-business (WHICEB 2023), PC Member; “Information Technology in Education”, Track Co-chair

[3] The 21st Wuhan International Conference on E-business (WHICEB 2022), PC Member; “Information Technology in Education”, Track Co-chair

[4] 第五届全国体育经济与价值管理学术会议，体育消费促进分论坛主持人

[5] The 26th Pacific Asia Conference on Information Systems (PACIS 2022), “Human Behavior and IS” Track, Associate Editor

[6] The 24th Pacific Asia Conference on Information Systems (PACIS 2020), “IS Education and e-Learning” Track, Associate Editor

[7] The 23rd Pacific Asia Conference on Information Systems (PACIS 2019), “IS Education and e-Learning” Track, PC Member

[8] The 23rd Pacific Asia Conference on Information Systems (PACIS 2019), “E-Business and E-Government” Track, PC Member

奖励：

[1] 2019年美高梅游戏官网app突出贡献奖, 2020

[2] 2019-2021年美高梅游戏官网app突出贡献奖, 2021